10 Reasons You Should Use Flyers

Promoting a special event can be a daunting task, especially with the endless choices offered these days by social media and online advertising. However, one tried and tested method that has worked for generations is flyer distribution, and this could be your best option by far if you’re looking to publicise an event.

Flyers are an excellent way to spread information quickly and cheaply: our breakdown of their key features below will explain why.


1. Cost-effectiveness

Flyers are much cheaper than other forms of advertising like television, radio, or print advertising. Their low unit costs make them relatively inexpensive to print, and their reach enables you to target specific audiences.

2. Reach a wide audience

Flyers can be distributed in public places, mailed to potential attendees, or posted on bulletin boards. Their expansive reach allows them to find people who may not be actively looking for events but could be interested in attending if they hear about it.

3. Target specific audiences

You can distribute flyers in neighbourhoods that are likely to contain potential attendees. You can also target specific age groups or demographics to ensure your message reaches the right people.

4. Visibility

Flyers are visually appealing and can easily capture the attention of people passing by, especially when they incorporate a specific theme or message.

5. Easy to create

Flyers are easy to create, even for those with limited design experience — you can create them using a template or design software, or you can hire a designer to create a custom flyer for you.

6. Immediate Impact

As soon as flyers are distributed, people can learn the crucial information about your event and this will make them more likely to attend.

7. Brand Recognition

You can include your logo and colours on the flyer, which creates a sense of familiarity and brand recognition amongst your audience.

8. Versatility

Flyers can be used to promote a variety of events, from music concerts to business conferences. You can create flyers that are concisely organised and eye-catching.

9. Quick Turn-around

Flyers can be printed and distributed quickly, making them an ideal choice for promoting last-minute events. You can create and print them in a matter of days, making them an excellent option for those with tight deadlines.

10. Memorable

People are more likely to remember your event if they have a physical flyer in hand — this can help to generate more interest in the event and encourage people to attend.


Flyer promotion is both the quickest and cheapest way to capture the attention of a wide audience. They condense a lot of information into a small space — their pragmatism paired with the added bonus of visual flair makes using them, quite simply, a no-brainer.

Are you looking for a reliable printing company in Kent to print your flyers for your upcoming event? Look no further than Absolute Creative Print. We are proud to be a trusted partner for businesses and individuals alike. Whether you need help with a creative project or just need to print some flyers for your next event, we have you covered. Contact us today to get started!


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The 3 Key Components for Designing Promotional Print